The internet has been in the average consumer’s household for about two decades and has become an integral part of the buying experience for many of those people. Internet marketing has been going on for as long as the World Wide Web has been available, and while there are some techniques from the past that are still in use today, there are even better things waiting in the future. In the Beginning The internet became prominent in households across the ……

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If you really want to make more money, then you need to sell more of the products and service you offer. In order to do that, you have to be able to drive traffic to your website. There are several different ways to do this, but press releases are often overlooked. Here are five ways in which these short, to-the-point documents can make all of the difference for you and your business. 1 – They Are Perfect for Social Media ……

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A product or service review is a fantastic way to convert your website visitors into buyers. After all, if they can see that others have had a great deal of success with the product or service that you are selling, they will be more inclined to buy. The review you order can be written either from a first person or impersonal perspective. First Person Perspective When a review is written from a first person perspective, it implies that the writer ……

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While you might already have some excellent tools in place to help you with your internet marketing, 2014 has shown a lot of potential. If you’re fumbling with difficult software and tough-to-use programs, then these options might make things a little bit easier for you. What’s more, they work with all of your professionally-written SEO-optimized content to make it work even harder for you. Market Samurai There are some pros and cons associated with Market Samurai just as there are ……

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You might already have a blog, and chances are pretty good that you already have one or more social media accounts set up. When you actually use your blog alongside your social media accounts, though, you might be surprised at the new amount of attention that your company gets. Here are some fantastic tips to use your professionally-written blog posts to your advantage. Tip #1 – Mention the Blog on Your Social Media Account and Vice-Versa Although this might sound ……

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A blog is an essential part of any web presence these days. You can use a blog as a way to sell a product, communicate with customers, or direct traffic to your main website. Taking a look at the latter purpose, here are five ways you can turn your blog into a traffic generating tool for the rest of your website. 1: Provide Plenty of Links Whenever your blog sites relevant information that can be found on your website, you ……

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Instagram is one of the most effective marketing tools out there in the modern day. Not only is almost everybody on it, but there are plenty of ways to use it for easy marketing that dwarf the opportunities in many other social media networks. Visual advertising is a key part of any major marketing campaign, and the tips below will help you figure out ways that you can harness the power of Instagram to boost the effectiveness of your plans. ……

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Here we are in the last week of 2013. How has the year treated your business? Whether the times have been good or bad, you can start planning for a strong 2014 with the following news items. Yahoo! Slips in Ad Revenue Although Yahoo! Was long ago supplanted by Google as the top search engine in the world, it has remained steady at the number two slot when it comes to advertising. That changed this year, as market research indicates ……

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We are on the very cusp of the New Year, which means that people are frantically getting ready for the close of 2013. You should make sure that all of your budgets and tax forms are ready for the end of the year and that you have enough personnel to see you through a time when most people are taking vacations. Facebook Presents Video Ads Facebook has rolled out a new video advertising feature this week that allows advertisers to ……

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Believe it or not, we are less than two shopping weeks away from Christmas. Reports differ on whether the season has been successful so far or not, but there is still time for one more major push to maximize the holiday season. Consider the news items below and how that might help you make some last-minute adjustments to your marketing strategy. Verizon to Purchase EdgeCast The massive network provider Verizon is prepared to purchase EdgeCast, which is the creator of ……

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