While you might already have some excellent tools in place to help you with your internet marketing, 2014 has shown a lot of potential. If you’re fumbling with difficult software and tough-to-use programs, then these options might make things a little bit easier for you. What’s more, they work with all of your professionally-written SEO-optimized content to make it work even harder for you.

Market Samurai

There are some pros and cons associated with Market Samurai just as there are with any other software. However, when it comes to benefits, there is one thing that’s clear: Market Samurai is one of the absolute best tools out there for automatically generating keyword suggestions. It scours the web looking for words related to your business or industry and then makes suggestions so that you can choose the ones that are trending right now. This software will allow you to track up to 500 keywords.

Majestic SEO

While there are tons of things that Majestic SEO can do for you, the absolute best part of this software is that it allows you to build links with ease. Backlinks play a very important role in your internet marketing campaigns as they will allow your readers to click through to view products, services, or more related information. It features a site explorer, a backlink history which gives you a fresh (30-day) or historic index, and even domain information so you can see your referring domains. The best part is that you can get limited access to many of these tools for free.

Raven Tools

Raven Tools is another suite of internet marketing software that provides you the ability to manage SEO, social, PPC and content campaigns from a single hub. It covers just about everything from analytics to keyword suggestions, and it’ll even tell you how well your social media campaigns are working for you. If you’re not sure whether it’s the right option for you, you can get a 30-day free trial – and you won’t have to input your credit card information to do it. What’s more, if you love it, it’s only $99 a month for four users. Have a bigger company? You can get unlimited users for $249 per month. With either option you’ll have unlimited access to the suite, but you’ll get more social monitoring at the $249 level.

Social Mention

Social media is by far one of the most important and effective ways to campaign in 2014, and Social Mention is a tool that will allow you to see just how popular your brand is. It’s a lot like a search engine; there’s nothing for you to buy or install to your hard drive. All you have to do is plug in the name of your brand and watch the results come up. You can then look at things such as the source, the top hashtags, and even the top users who are mentioning your brand. It’s definitely one of the most overlooked tools out there, and it’s one that you’ll be glad you found.

If you are happy with your current software and tools, then there’s certainly no need to abandon them just yet. However, each of these websites has been ranked a leader in its category in terms of ease of use, effectiveness, and price. Don’t let your professionally-written content go to waste; check out these providers today and see how they can help your website and brand become even more visible. 

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